See our success stories
TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.
Our success spotlight
Toyota
By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.
See case studyDiscover more success stories from across TikTok
Photobox Fr
Outstanding ROAS created through creator partnerships, authentic content, and Smart+ delivery
e.l.f. Cosmetics
Learn how e.l.f. Cosmetics drove full-funnel impact with creator-led content and premium TikTok placements
AutoScout24
By combining always-on performance activity with a Unified Lift Study, AutoScout24 demonstrates TikTok's ability to boost app installs while delivering measurable brand impact.
Audiencelab by Geeklab X Nanobit
Maximising performance by optimising delivery of creator content
Randstad España
Amplifying brand awareness in just two days with a high-impact Top View campaign
Fzahabaya
Driving outstanding ROAS with a powerful sales campaign for a Saudi fashion brand
McFIT
A TikTok Unified Lift Study helped McFIT validate the impact of adding an upper-funnel layer, unlocking scalable revenue growth and significant brand lift through TikTok Smart+ and fresh creator content.
SPAR Recruitment NL X Adwise
Connecting with GenZ applicants with innovative lead generation processes
Eletta Boutique
Launching an authentic GMV Max campaign to drive sales for an Italian fashion brand
Marvis
Supercharging brand awareness with a highly engaging creator campaign
Mela’Aura
A successful introduction to TikTok Shop, achieved with GMV Max
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